Retail theft and inventory shrinkage remain ongoing challenges for businesses across the Gold Coast, but 2025 brings smarter, more strategic solutions for tackling the problem. As crime evolves, so must the tactics used to deter it. Here's a breakdown of the top loss prevention strategies Gold Coast retailers should implement this year to protect profits, staff, and customers.
1. Embrace Smart Surveillance Technology
CCTV remains a cornerstone of retail security, but modern systems go far beyond simple video recording. AI-powered surveillance can now detect suspicious behaviors, track movement patterns, and even send real-time alerts to store managers or security personnel. Cloud-based storage also makes accessing and reviewing footage seamless.
Pro Tip: Look for surveillance systems that integrate with your POS system to match video footage with transactions.
2. Implement Electronic Article Surveillance (EAS)
EAS systems, like security tags and antennae, are still highly effective deterrents against shoplifting. In 2025, the technology has become more discreet and harder to bypass. Combined with trained staff at exits and checkout counters, EAS can significantly reduce merchandise theft.
3. Train Your Team in Theft Awareness
Employees are your first line of defense. Regular training in loss prevention tactics—such as how to spot suspicious behaviour, handle internal theft, and manage confrontations—can make a dramatic impact.
Consider: Quarterly workshops led by local Gold Coast security experts or former law enforcement professionals.
4. Use Data Analytics to Track Shrinkage
Modern POS systems and inventory software can flag discrepancies in stock and highlight patterns that suggest theft. Analyzing this data helps identify problem areas, high-theft items, or even internal risks.
5. Hire Mobile Patrol Security for After-Hours Protection
A growing number of Gold Coast retailers are investing in mobile patrol services. These professionals conduct routine inspections, respond to alarms quickly, and deter break-ins after hours. It’s a cost-effective alternative to full-time security guards for smaller retail stores.
6. Manage Store Layout to Reduce Blind Spots
A well-designed store layout can minimize the opportunity for theft. Keep high-value items near staff or within locked displays, ensure aisles are well-lit, and eliminate hidden corners where shoplifters could operate unnoticed.
7. Partner with Local Security Services
Many retailers now collaborate with security firms offering tailored solutions for the Gold Coast market. From crowd control during sales events to integrated alarm response, having a professional security partner ensures fast action when it matters most.
8. Enforce Strong Inventory Control Protocols
Regular stock takes, restricted access to storage areas, and a strict chain of custody for high-value items can help prevent internal theft and misplacement.
9. Leverage RFID Technology
Radio Frequency Identification (RFID) tags allow for more efficient and secure inventory tracking. They’re harder to remove than traditional tags and can provide real-time alerts if an item leaves the premises without authorization.
10. Encourage a Culture of Accountability
Foster a workplace culture where honesty and accountability are prioritized. Anonymous tip lines, clear policies, and a zero-tolerance stance on theft should be part of every retailer’s loss prevention plan.
Final Thoughts
As retail continues to rebound and evolve in 2025, Gold Coast businesses must stay ahead of the curve. Investing in modern security solutions and proactive staff training not only prevents losses—it builds a safer and more trustworthy environment for both customers and employees.
Need help upgrading your loss prevention strategy? Partner with local security experts who understand the unique challenges faced by Gold Coast retailers.